Watercooler conversations drive innovation in the workplace. A certain consulting group recently reported that any reduction in watercooler time can have an adverse impact of up to 2.5x on workplace spontaneity and creativity.

Although corporate secrecy and a focus on profit-making has prevented in-depth research into corporate innovation from being as thorough as is ideal, all anecdotal evidence indicates watercooler interactions are a key driver of workplace innovation. For instance, a casual conversation about Arsenal’s ludicrous display last night was exactly how Tesla’s ludicrous mode was invented.

Waterhole aims to replicate that kind of serendipity in a remote working environment.